The best lemlist alternative depends on what pushes you away. Oxygen runs email, LinkedIn and WhatsApp in one sequence, with LinkedIn in the cloud, a built-in CRM and no seat per sender, from $49 a month. Salesforge is the low-cost pick, HeyReach plus Instantly suits high LinkedIn volume, La Growth Machine is LinkedIn-first, Reply.io adds calls and SMS, and Snov.io bundles data and a CRM cheaply.
By Tim Scheuer, Co-founder of Oxygen · Checked October 16, 2026
lemlist runs email, LinkedIn and calls in one tool, with its own contact database. Its own pages show where teams look elsewhere. LinkedIn steps need a Chrome extension and one LinkedIn account per seat, at $109 a user a month on Multichannel. Each buying signal costs 20 to 100 credits. Contacts and companies have lifecycle stages but no deals pipeline. And mailboxes, data and signal add-ons are billed on top of the seat.
| Tool | Channels in one sequence | LinkedIn automation | Email deliverability | Lead data | CRM | Starts at |
|---|---|---|---|---|---|---|
 OxygenAgentic marketing and sales platform | Email, LinkedIn and WhatsApp in one sequence; calls in beta | Cloud, no extension; $34 a month per account | Inboxes at $4 with warm-up, rotation and limits | Waterfalls across 17 email providers; no database | Built in, with a deals pipeline; two-way HubSpot sync | Free plan; paid from $49 a month |
 SalesforgeEmail and LinkedIn sequencer | Email and LinkedIn; no call or WhatsApp steps | Cloud; 1 sender on Pro, unlimited on Growth | Unlimited warm-up; mailboxes are a separate product | Leadsforge, a separate product from $49 a month | Contacts only; creates deals in HubSpot | $48 a month on Pro, or $40 billed yearly |
  HeyReach + InstantlyA LinkedIn tool and an email tool, used together | LinkedIn in HeyReach, email in Instantly | Cloud with a proxy per account; $79 per sender | Unlimited warm-up; inboxes from $4 | Instantly's database on a separate credits plan | Instantly CRM add-on from $47 a month | $79 per LinkedIn sender, plus Instantly from $47 a month |
 La Growth MachineLinkedIn-first multichannel sequencer | LinkedIn and email; calls from Pro, X on Ultimate | Cloud, a proxy per identity; priced per identity | No built-in warm-up; inbox rotation from Pro | 27M+ company database; email waterfall on credits | None; HubSpot and Pipedrive sync on Ultimate | $70 per identity a month on Basic, or $60 billed yearly |
 Reply.ioSales engagement with the widest channel mix | Email, LinkedIn, calls, SMS and WhatsApp tasks | 1 account per user on Multichannel; $69 add-on otherwise | Warm-up with every mailbox; mailboxes from $5 | Search over 1 billion contacts, on credits | None; two-way Salesforce, HubSpot and Pipedrive | $99 per user a month on Multichannel, or $89 billed yearly |
 Snov.ioBudget all-in-one: data, sequences and a CRM | Email and LinkedIn; no call, SMS or WhatsApp steps | Cloud, a proxy per slot; $59 to $69 a slot | Warm-up from 3 inboxes; mailboxes at $5 each | Its own contact database, on credits | Free deal CRM; two-way HubSpot and Pipedrive | Free plan; Starter $39 a month, or $29.25 billed yearly |
Oxygen Agentic marketing and sales platformBest for: B2B sales teams that want email, LinkedIn and a CRM in one tool, with no seat per sender.
Oxygen runs email, LinkedIn and WhatsApp steps in one sequence, stops a lead when they reply on any channel and lands every reply in one inbox. LinkedIn runs in the cloud with no browser extension, at $34 a month per account, and inboxes cost $4 each with warm-up included. Leads come from waterfalls across 17 email providers, and replies move deals along a built-in CRM pipeline.
Salesforge Email and LinkedIn sequencerBest for: Small teams that want email and LinkedIn sequences at a low price and will buy mailboxes and data separately.
Salesforge runs email and LinkedIn steps in one sequence, with branches, A/Z tests and a stop on reply across both channels. LinkedIn runs in the cloud: Pro includes 1 sender, and Growth connects unlimited senders that share 1,000 actions a month. Warm-up is unlimited, while mailboxes, lead data and its AI SDR are separate products.
HeyReach + Instantly A LinkedIn tool and an email tool, used togetherBest for: Teams that want a specialist LinkedIn tool and a specialist email tool, and do not mind running two.
This pairing splits the job lemlist does in one tool: HeyReach runs LinkedIn and Instantly runs email. HeyReach sends no email itself; it hands leads to Instantly for the email steps and pauses them there when they reply on LinkedIn. Instantly sends email only, with unlimited warm-up, and hands leads to HeyReach for LinkedIn. Each tool keeps its own account, inbox and bill.
HeyReach + Instantly website · Oxygen vs Instantly: the full comparison
La Growth Machine LinkedIn-first multichannel sequencerBest for: Teams that run LinkedIn-first sequences from a few senders and want cloud LinkedIn with a proxy per sender.
La Growth Machine runs LinkedIn, email, calls and X in one sequence per person, depending on the plan. LinkedIn runs in the cloud with no browser extension and a dedicated mobile proxy per identity, and the price is per identity: one sender with its LinkedIn account and mailboxes. It has a 27M+ company database and waterfall email enrichment on monthly credits, but no people database and no built-in warm-up.
Reply.io Sales engagement with the widest channel mixBest for: Small sales teams that want email, LinkedIn, calls and SMS in one sequence, with two-way CRM syncs.
Reply.io mixes email, LinkedIn, calls, SMS and WhatsApp in one sequence, with WhatsApp as semi-automated tasks. Mailboxes come with warm-up and can be bought in the app, a search over 1 billion contacts runs on credits, and Salesforce, HubSpot and Pipedrive sync both ways. Multichannel includes 1 LinkedIn account per user; on Email Volume, LinkedIn is a $69 add-on per account.
Snov.io Budget all-in-one: data, sequences and a CRMBest for: Teams on a budget that want lead finding, email and LinkedIn sequences and a deal CRM with unlimited seats.
Snov.io combines its own contact database, email and LinkedIn steps in one sequence, warm-up, a deliverability test and a free sales CRM with deal pipelines. LinkedIn runs in the cloud with a dedicated proxy per account, as a separate subscription per LinkedIn slot. Every plan has unlimited seats, and the free plan renews each month. It has no call, SMS or WhatsApp steps, and enrichment uses one provider at a time rather than a waterfall.
| If you need | Pick |
|---|---|
| Email, LinkedIn and a CRM in one tool, with no seat per sender | Oxygen |
| Low-cost email and LinkedIn sequencing for a small team | Salesforge |
| High LinkedIn volume across many senders, with a dedicated email tool | HeyReach + Instantly |
| LinkedIn-first sequences with a proxy per sender | La Growth Machine |
| Calls and SMS in the same sequence as email and LinkedIn | Reply.io |
| Lead data, sequences and a CRM on a small budget | Snov.io |
It depends on what pushes you away from lemlist. For email, LinkedIn and a CRM in one tool without a seat per sender, Oxygen fits, from $49 a month with LinkedIn at $34 per account. For calls and SMS in the same sequence, look at Reply.io. For high LinkedIn volume across many senders, HeyReach with Instantly for email.
Yes. lemlist's LinkedIn steps need its Chrome extension, while Oxygen, Salesforge, HeyReach, La Growth Machine and Snov.io run LinkedIn in the cloud, and HeyReach, La Growth Machine and Snov.io give each account its own proxy. Reply.io's pages do not say where its LinkedIn actions run, and one of its connection methods uses its Chrome extension.
Snov.io's Starter plan costs $39 a month, or $29.25 billed yearly, plus $59 to $69 for each LinkedIn slot. Salesforge's Pro plan costs $48 a month with 1 LinkedIn sender. Oxygen starts at $49 a month, with LinkedIn at $34 per account and no seat per user. lemlist's Multichannel plan costs $109 per user a month, or $87 billed yearly.
Oxygen has a CRM built in, with a deals pipeline, free on every plan, and Snov.io includes a free deal CRM. Reply.io syncs both ways with Salesforce, HubSpot and Pipedrive, La Growth Machine syncs with HubSpot and Pipedrive on Ultimate, Salesforge creates deals in HubSpot, and Instantly's CRM is a paid add-on.
As a pair, yes. HeyReach runs LinkedIn and Instantly runs email; each hands leads to the other and pauses them when they reply. You run two accounts, two inboxes and two bills: HeyReach charges $79 per LinkedIn sender a month and Instantly's outreach plans start at $47.
Reply.io puts calls and SMS in its sequences, with usage fees on top of the plan. La Growth Machine adds call tasks from its Pro plan. Oxygen's calls from a web softphone are in beta, while WhatsApp steps are available now. lemlist includes 400 call minutes per user a month on Multichannel.
Snov.io has its own contact database, and Reply.io searches over 1 billion contacts on credits. La Growth Machine has a company database with email enrichment on credits, and Salesforge sells data through Leadsforge, a separate product. Oxygen has no database of its own; it finds emails and phones through waterfalls across 17 email providers.
We make OXYGEN, so it comes first and you should read this as an interested list. The other tools are the ones lemlist buyers compare most often for the same job. Each one is described from its own website, pricing page and docs, checked on the dates below; OXYGEN's facts and prices come from the product and its live price list. Prices are the cheapest self-serve plan each vendor lists.
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